Condo / Real estate agents have found that panorama 360° can help potential buyers get to know a home before paying a visit in person. With panorama 360°s, a buyer can see if the house is right for him or her; this saves an agent the time and hassle of offering an in-person tour of the house to someone who has no intention of making a purchase.

Construction companies that build custom homes have also made use of panorama 360° s by offering potential customers a 360° view of various house plans so homebuyers can see the pros and cons of any given home plan.